Market research focus on international Data Corporation (International Data Corporation, hereinafter referred to as IDC) recently released a report on the rapid growth of augmented reality (AR) and virtual reality (VR) field data reporting. According to IDC, AR and VR global market will grow from $ 5.2 billion in 2016 to $ 162 billion in 2020, representing a CAGR over the forecast period of up to 181.3%. Although the rate of 2016, an increase of AR and VR software market revenue will exceed 200 percent, but IDC still think half of the total revenue of the forecast period will come from hardware revenue.
In addition, this year and next year within this period, income VR hardware and software will also be acquired is greater than AR, "which is largely selected and purchased by consumers of games and content decisions. "IDC wrote in the report," in 2017 after, AR revenue will be ahead of the VR. "AR in non-gaming areas is particularly important, especially in terms of health care, product design and management-related applications will play a huge role.
"Our model includes a host device, mainly PC with such similar Rift Vive VR head-mounted display with the purchase, but does not include consumers to buy their own personal computers and game consoles PS4 support for PS VR and so on. "IDC director of the research department of the game Ward Lewis (Lewis Ward) said.
"Including SI and related consulting, some companies have begun to be used internally HoloLens and VR technology, and want these devices and data resources and Internet technology is connected, or third-party vendor on how to properly use these technologies this type of income in the calculation of AR and VR industry's total revenues are also included in the calculation model. 360 video game and get a lot of attention, but this year the main application examples and consumer spending comes from the enterprise level. "
"The new low-cost hardware to make augmented reality and virtual reality technology can significantly get the number of enterprises and individual users." Vice President of Equipment and AR / VR department Tom Maini Li (Tom Mainelli) said, "but, as in the past, people the use of hardware depends on the hardware supported by the applications and services in the coming years, I hope that a large number of developers to create new applications for these devices to address the way we currently work fundamentally. "
As by region AR and VR market, IDC believes the United States will be in a leadership position in this field in 2020. United States, Asia Pacific (excluding Japan) plus the Western Europe will account for the total global market revenue of AR and VR three-quarters, while the annual growth rate in the three areas above the forecast period will be greater than 100 percent
In addition, this year and next year within this period, income VR hardware and software will also be acquired is greater than AR, "which is largely selected and purchased by consumers of games and content decisions. "IDC wrote in the report," in 2017 after, AR revenue will be ahead of the VR. "AR in non-gaming areas is particularly important, especially in terms of health care, product design and management-related applications will play a huge role.
"Our model includes a host device, mainly PC with such similar Rift Vive VR head-mounted display with the purchase, but does not include consumers to buy their own personal computers and game consoles PS4 support for PS VR and so on. "IDC director of the research department of the game Ward Lewis (Lewis Ward) said.
"Including SI and related consulting, some companies have begun to be used internally HoloLens and VR technology, and want these devices and data resources and Internet technology is connected, or third-party vendor on how to properly use these technologies this type of income in the calculation of AR and VR industry's total revenues are also included in the calculation model. 360 video game and get a lot of attention, but this year the main application examples and consumer spending comes from the enterprise level. "
"The new low-cost hardware to make augmented reality and virtual reality technology can significantly get the number of enterprises and individual users." Vice President of Equipment and AR / VR department Tom Maini Li (Tom Mainelli) said, "but, as in the past, people the use of hardware depends on the hardware supported by the applications and services in the coming years, I hope that a large number of developers to create new applications for these devices to address the way we currently work fundamentally. "
As by region AR and VR market, IDC believes the United States will be in a leadership position in this field in 2020. United States, Asia Pacific (excluding Japan) plus the Western Europe will account for the total global market revenue of AR and VR three-quarters, while the annual growth rate in the three areas above the forecast period will be greater than 100 percent
